The new Peugeot 308 comes with a new look, features innovative e-HDi micro-hybrid technology and optimises fuel consumption and CO2 emissions, which start from just 98 g/km.
With its new lines, the Peugeot 308 subtly incorporates the Marque’s latest stylistic codes. The car’s body follows the contours of the mechanical assembly underneath. The appeal of the three body shapes (Saloon, CC and SW) thus acquires a more technological elegance, illustrated by the presence of LED front lights with light guide. Dynamism and emotion are present as ever in the genes of the 308, particularly with its more assertive look thanks to new Xenon headlamps with titanium coloured mask and the hatchback in its exclusive GTi finish. Determined to consolidate its leadership in terms of road holding and driving pleasure, the Peugeot 308 seeks to become a reference in terms of environmental efficiency.
The design of the new 308 subtly incorporates the new stylistic codes of the Peugeot Marque. While the dimensions are unchanged, the new lines marry as closely as possible the car’s mechanical assembly to accentuate its athletic poise, while the front aspect gives a fresh look to the “floating” front grille concept. Greater importance accorded to unbroken surfaces marks a determination to present an elegant and luxurious style. The central protective capping, available in a black lacquer finish, has been made thinner to give greater prominence to the sheer metal. This is also true of the single air intake which is now smaller in size. Styling elements enhance the natural elegance which emanates from the new 308. A satin chrome bead enhances the new front grille, as do horizontal bars, available in lustrous black or chrome according to body shape (saloon, CC or SW).
Stylists worked hard to exploit to the full the interior volumes freed up by the semi-tall architecture of the 308. They therefore designed a particularly inclined fascia panel, almost symmetrical to the front windscreen pillars, to offer unimpeded exterior visibility. In addition, there was a marked determination to give the interior a very upmarket feel and an enhanced sense of perceived quality. The result is a fluid, pure and elegant fascia panel where pride of place is given to superior materials, according to finish: soft covering, leather trim, chrome, black lacquered materials.
e-hdi Micro-Hybrid Technology
After the 508, the new Peugeot 308 is the second of the Marque’s cars to introduce the innovative e-HDi micro-hybrid technology, a new generation STOP & START.This innovation is based on the combination of a 1.6 litre HDi Euro 5 diesel engine and a reversible alternator ensuring the STOP & START function. Relying on an alternator control system (Volt Control) to recover energy during deceleration and a hybrid battery to store and deliver additional energy on startup. The 308 1.6 THP has a lot of features like ABS, EBD, a 5 star NCAP rating and the clean Euro 4 -5 engine which is built in collaboration between PSA and BMW. So it is economical, reliable and powerful. As for those who think that a hatchback with a turbo can make anything into a ‘performance car’ or a hot hatch, think again. Peugeot 308 has 140bhp, 240Nm of torque made from a turbocharged 1.6 liter engine that is also used in the smaller 207GT and the current BMW Mini.